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Candy bar display shelves

2020 Trends in Candy C-Store Sales

Dec 11, 2021
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NACS Convenience Trends

The NACS 2021 SOI survey revealed that candy, for 2020, accounted for about 3% of c-store sales. Here are a few more facts about candy that you should know about.

According to NACS 2021 SOI report:

  • 2.9% of inside store sales were attributed to candy
  • 43.9% of candy sales were chocolate bars
  • Candy is an impulse item

Although candy is not a large portion of sales, c-stores are the second most popular channel for sales after grocery stores, according to the National Confectioners Association (NCA), the organization that puts on the Sweets and Snacks Expo.

A few of their reports help us to dive deeper into trends. These are just a few stats from their 2019 Getting to Know Chocolate Consumers Report:

Candy Trends (Grocery, Drug Store, Convenience and Other)

The number 2 destination for chocolate purchases is convenience stores. Who buys from convenience stores?

  • Younger Millennials 60%*
  • Older Millennials 54%
  • Gen X 54%
  • Baby Boomers 32%

Sweet Insights: NCA State of Treating 2021 Report indicates:

The NCA’s 2021 report shows that, although Grocery sold more chocolates, c-store sold the most in term of gum and mints.

Grocery:

  • $7.1 Billion in candy
  • $4.6 Billion in chocolate
  • $1.8 Billion non-chocolate
  • $740 Million in gum and mints

Convenience:

  • $6.0 Billion in candy
  • $2.9 Billion chocolate
  • $2.2 Billion in non-chocolate

$957 Million in gum and mints

*NCA Definitions (2020)

  • Young Millennials: ages 23 to 28
  • Older Millennials: ages 29 to 38
  • Generation X: ages 39 to 54
  • Young Baby Boomers: ages 55-62
  • Older Baby Boomers: ages 63-72

References: https://candyusa.com/wordpress/wp-content/uploads/2020/05/Getting_to_Know_Chocolate_Consumers_FINAL_for_website_store.pdf
https://candyusa.com/wordpress/wp-content/uploads/2021/03/2021_State-Of-Treating_Bite-Sized-Taste.pdf

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