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Client Marketing Specialist

May 13, 2022 0:22 am
Pittsburgh, PA, USA
Marketing
Full-time
Salary: $29-$30 per hour

Summary

The Client Marketing Specialist is responsible for writing, coordinating, scheduling, and timely publishing of content for client-facing communications across various channels, including emails, newsletters, review platforms, and company website and tracking their success. Messaging includes product updates and offerings, software features updates, and additional client communications.  

 A successful Client Marketing Specialist will produce high-quality content that engages customers and builds brand recognition. This individual will help Petrosoft achieve sustainable business growth through market intelligence, creativity, and strategic vision. 

Essential Duties

  • Develop and implement effective communication strategies that build brand awareness and customer satisfaction. 
  • Interact and collaborate with internal and external constituents to understand the goals of each communication including defining communication objectives, identifying touch points and validating delivery method (e.g., email, content manager, web, dynamic content generator) 
  • Create content for various internal and external communications, including but not limited to: web content, emails, announcements, and presentations 
  • Assist marketing team with communication and marketing strategies for new products, launches, events, and promotions. 
  • Work with internal team and clients and garner and promote client reviews and testimonials. 
  • Tracking effectiveness of various client communication campaigns and course corrections as required. 
  • Responsible for protecting, securing and proper handling of all confidential data as required. 
  • Ensure communications are written to be professional, accurate, timely, and consistent with style, tone, and branding guidelines 
  • Proofread and fact check so every communication that reaches our clients is accurate, correct, timely, and relevant 
  •  Publish content to Content Management System 
  • Assist with other tasks and projects as assigned 

Skills Required

  • Excellent organizational skill with the ability to successfully multi-task. 
  • Attention to detail and accuracy. 
  • Self-motivated and results focused. 
  • Ability to work independently and with a team.  
  • Adaptability in prioritization of tasks.  
  • Critical thinking and problem-solving skills.  
  • Proficient computer skills and ability to learn new software(s) 
  • Outstanding written and verbal communication. 

Experience

  • Working knowledge of HTML a plus. 
  • Previous experience with CMS a plus. 
  • Previous experience with email automation platform a plus. 
  • Experience of building targeted content is advantageous. 
  • Sound understanding of communication practices and procedures. 

Required Education

Bachelor’s degree in communications, marketing, public relations, or related area.

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    Petrosoft is an equal opportunity employer and is pleased to offer a very competitive benefits plan.

    Health Insurance
    Dental Insurance
    Vision Insurance
    Flexible Spending
    Account
    401(k) Plan
    Guaranteed $20,000 Life Insurance
    6 Holidays
    13 Days PTO
    Short/Long Term Disability Insurance
    EAP Program
    Voluntary Life Insurance
    Travel Discount Program
    Commission Program